The Couture Wedding Dress Journey at Alexis George
Experience the artistry, precision, and personal touch that define every Alexis George couture gown. Discover how your dream dress is brought to life in our Adelaide atelier.

1. Personal Design & Fit Consultation
Begin your bespoke journey with a one-hour consultation guided by our experienced bridal designers. Explore a curated selection of styles, shapes, and luxurious fabrics to discover what flatters your figure and reflects your vision. Bring along inspiration—photos from social media, magazines, or Pinterest—to help us understand your dream gown. Together, we’ll develop and refine your unique design, ensuring every detail is perfect before booking your couture schedule.

2. Exclusive Fabric Selection
Choose from our extensive archive of world-class fabrics, including vintage laces, contemporary silks, hand-beaded designs, and delicate tulles. Our designers will guide you through options that complement your chosen silhouette and style. If you have a specific fabric in mind, we can source it for you. Once selected, your fabric is reserved or ordered, ready for your bespoke creation.

3. Precision Measurements & First Toile
Meet with our Master Patternmaker for precise measurements and technical specifications. Your custom pattern is crafted and cut in calico, forming the first “toile”—a mock-up of your gown. At your initial toile fitting, we assess fit, design lines, and special features, making adjustments to perfect the foundation of your dress. The pattern is then refined, and the gown begins to take shape in our workroom.

4. Fittings & Refinements
Your couture gown is crafted over several months and multiple fittings. After the first toile, we begin assembling your dress, starting with the lining. Each fitting allows us to make precise adjustments, ensuring your gown fits flawlessly and reflects your vision. Specialty fabrics, laces, and embellishments are reviewed and approved as the design evolves. Our team is committed to as many fittings as needed to achieve a perfect fit and exquisite finish.

5. Finishing Touches & Collection
In the final week before your wedding, your gown is expertly pressed and finished for your last appointment. If any final tweaks are needed, we make them promptly to ensure your dress is absolutely perfect for your special day. Once complete, your bespoke Alexis George gown is ready for you to take home and cherish forever.
Why Choose Alexis George for Your Couture Wedding Dress?
- Personalised one-on-one experience with expert designers
- Access to an exclusive archive of premium fabrics
- Artisan craftsmanship in every detail
- Unlimited fittings for a flawless fit
Book Your Couture Consultation Today
Begin your bespoke bridal journey with Alexis George. Contact us to schedule your personal design consultation and take the first step toward your dream wedding dress.